Brewer's Advent 2023 Day 19: Memminger - Hell
Where the Alpes Glow
We travel to the Allgäu, a beautiful region at the foot of the Alps in the southwest of Germany. The snow glistens white on meadows and hills, and the silhouette of the Alps shines silver in the sunset. There, in the small town of Memmingen, there is a large brewery.
As is often the case in Germany, the name of the brewery refers to the place where it is located. So, our destination is the Memminger Brewery.
The Brewery has an adventurous history. Josef Herz laid the foundation in 1887 when he founded a guesthouse with a brewery, and he was not alone. At that time, there were 21 other breweries in the town.
Twenty years later, the three largest breweries, including Josef Herz's, joined forces and formed a joint-stock company. Success did not take long to follow. The “Bürgerliche Brauhaus” expanded, merged with the next brewery, bought another one, and so on. The facilities were modernized, a new brewing site was built, a new name created: Memminger Brewery.
The Memminger Brewery offers a range of different lager beers: Helles, Export, Pilsner, unfiltered Lager, and various wheat beers.
We enjoy the Memminger Hell. It shines with a golden brilliance in the glass, lightly carbonated, with subtle sweetness and fine biscuit notes. These are accompanied by a mild bitterness. Each sip is a delight. Cheers!